McCann Argentina has created this new spot for Chevrolet Spark where the bride and groom mischievously drive thro’ their huge wedding cake! That’s their stunt on their special day and well accomplished one too – thanks to their Chevy Spark.

This can mean anything from defying norms to outright rebellion to grand escape from all wedding fanfare. A car that can defy all conventions. A car with an added naughty, bold and rebellion ‘spark’ for young spirited and adventurous kind. But real life is not all about drive thro’ cakes. This stunt doesn’t make any statement about the service and added technology of the car.

Maybe this symbolism of driving thro’ the wedding cake has special meaning in the context of Argentina’s culture. But otherwise this stunt doesn’t make much sense. But not all ads need to make sense. This commercial is nevertheless interesting. It catches the true spirit of young bride and groom. Hope it’ll help Chevy Spark drive thro’ cold winds in the times of recession!

Via Ad Freak