Disney anounces a “pay-per-streaming” service

dis Disney anounces a pay per streaming” service

Disney is preparing a system, called Keychest, which will allow consumers to watch any movie on TV, smart phone or cable TV. According to the site TGDaily the content will not be “downloaded”, but instead, it will be stored in the content provider, operator of cable TV or Telephone Company.

When the product is purchased, the User will receive a password. So, instead of having physical possession of the films, customers buy the right of access to programs, a sort of “pay-per-streaming”.

The release should be done in less than two months and will be available to the public next year. If this happens, the company can move forward the initiative Digital Entertainment Content Ecosystem, a consortium formed by five major movie studio and TV, with support from Intel, who is trying for a year to produce a similar technology.

Bob Chapek, president of entertainment for Disney in an interview with Walt Street Journal, said the company is thinking in long term and does not expect the Keychest give tangible financial results for the next five years.

An official Disney site told ABC News that “the traditional media will coexist with digital platforms,” noting company is talking with other technology companies. The question is whether the hackers, always eager to unlock protections will not find a way to record content for later distribution.

Via: TGDaily.

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