In a drive to improve the usage of condoms and in order to deter people from procreating loads, there is this new Durex Condoms poster advertisement which shows the child’s toy of a swing with its price tag of $140. It also shows the price of a condom which is $2.50. This is suggestive of the amount of money that one can save if one does not have kids.
Children are not only a huge expense but also a burden and a cause for a lot of worries. Durex certainly has struck the right note in suggesting that children are expensive to rear and that condoms are cheap to be bought. Such advertisements are not only persuasive but also quite informative.
One may need many more shocking advertisements to get people to use condoms and stop giving birth to loads of children. The ad was created by Espiral DP, Guayaquil, Ecuador. I would say, this is a creative and also humorous way to depict the travails of being a parent and how one can avoid it so inexpensively.
Via: Pixel Pasta