For those who live in the United States became even easier to follow a profile on Twitter – is no longer even need the service account or access the site. Just use the Fast Follow, an option that allows you to receive text messages on the phone with the content of the tweets of the desired profile. Enabling Fast Follow is simple – just send the message “follow [username]” for the number 40 404, but the service is only available in North American operators.

According to the site Mashable, the news has focused on targeted advertising – even Twitter recommends in its official blog, which people should experience the service the next time you see an ‘@ username’ of Twitter in a restaurant, shop, outdoor, TV or even when they hear the mention of it on a radio program.

Ie, the intention is that the Twitter account becomes a form of business contact, in a way that can also include people who are not familiar with Twitter, the site says Venture Beat.

No information on availability for this service in other countries.

Via: Venture Beat.