
The latest rave these days in the world of mobile communication is the newly introduced Google Android 2.0 mobile operating system, that has captured the eyes of just about every leading cell phone manufacturing firm in the world. The explosion of Android 2.0′s popularity has led to fierce rumors that, Google might be looking forward to try its hands in the phone hardware field as well. However, as per a statement released by Google Inc, the company isn’t planing to manufacture mobile hardware and neither they have nay such plans for the future.
According to Andy Rubin (V.P, Engineering, Google),
“We’re not making hardware. We’re enabling other people to build hardware.”
Google has by far been a completely software oriented company, that collaborates with hardware manufacturers and distributors to make available its programs to the users, whether on computers or mobile devices. The recent launch of Motorola Droid on the Verizon wireless carrier network, is a testament to Google’s firm dedication to the software stream.
Initially, Google had given its efforts in creating mobile phone hardware, with the Google Android powered G1, that sported a five row keyboard. However, despite Android OS, the G1 was not well received by critics and reviewers, thus proving to Google, that the current time warrant its expertise in software and not hit and tries on the hardware sector.
Hence, for now Google is sticking to its conventional licensing strategy, where it will provide the masses with Google Android operating system, via various phone manufacturers and network carriers across the globe.
Via Cnet.
Posted by Rajeev Saxena on October 31, 2009 in Business, Internet and New Media · 0 Comment