
An all new service, SnapStream TV Trends is making quite impressive headway in capturing and publishing U.S television news trends, compiling an incredible database of the most frequent and most popular words used by the news media. Some of the biggest names in news coverage such as ABC, CBS, NBC, FOX, MSNBC and CNN are monitored by SnapStream to fish out words that have impacted our world.
For the year 2009, the death of the King of Pop, Michael Jackson witnessed the most news coverage and “Michael Jackson” thus attained the status of the most frequently mentioned word in the U.S media. As per the statistics, the mention of the name of the pop legend exceeded ten times than the name of “Obama”. The micro blogging sensation, Twitter that served as a vital and perhaps one of the very few information tools during the Iran post election violence also saw its name being chanted by the media over and over again and saw a three time increase in popularity by the end of the year, closely followed by the biggest social networking service on the internet, Facebook.

The media, U.S or otherwise thrives on scandals, especially when they are related to celebrities, as was the case with golf legend, Tiger Woods who apparently confessed of infidelity and thus started a fire that went out of control and is still very much raging on. Monitoring television trends isn’t something new, but to create a comprehensive analytical overview of TV’s impact and the difference it brings to our lives is something that SnapStream is doing extremely well.
Via SnapStream.
Posted by Rajeev Saxena on January 2, 2010 in Business, Internet and New Media · 0 Comment