
It could be a major concern for the mobile makers, with the depressing first quarter results of 2009. The sales of mobiles phones have gone down as the consumer spending decreases drastically. This has been the scene of almost all the major mobile phone makers.
Nokia, although it has the largest market share worldwide, reported that there was a dip in its market share by 3 percent resulting in 38 percent in this quarter. Obviously, there has been less consumer demand. Nokia had to settle in for sales volume of 115.5 million units which is comparatively lower to last year’s sale.Motorola faces the economic storm too, with the sales figures down by 28 percent this year as opposed to last year. Sony Ericsson, Samsung and LG have followed the league of losses as well. Apple iPhone’s sale figures has gone up comparatively, which is higher by 1.7 million units than the previous year.
The consumers in general seem to have really learnt the art of keeping their purse strings closed, especially with the increasing rate of unemployment worldwide. Meanwhile the marketers have to look for another tactics of loosing those purse strings.