Nokia Joins Hands With European Auto Market For Mobile Apps In Vehicles

One of the biggest mobile and smart phone manufacturer in the world, Nokia is apparently holding talks with some of the most prominent names in automobiles in Europe, such as Audi, BMW, Mercedes, Porsche etc. for the enhancement of mobile applications for cars.

For instance, Audi is planning to provides its customers with various amenities and factory installed hardware that would be activated the moment the owners download the required software. One such feature is the ‘heated seats’, that would come pre installed from the Audi manufacturing plants and would require the “download heated seats” application for it to get activated. As per the sales and marketing director of Audi, Peter Schwarzenbauer, the automotive giant is now planning to roll out computer-style dashboards, with which the users will be able to download smart phone style applications, before the end of this decade.

Similarly, Nokia envisions the integration of mobile applications into cars as a way for the users to keep a tab on their cars’ performance and the company is quite optimistic about the increasing relationships between the mobile and automobile industry. According to Nokia,

“The average person spends between 1 and 2 hours per day in their car. Given that their smartphone not only holds their favorite music but now, if it is a Nokia smartphone, comes with free worldwide navigation services (Ovi Maps), the next logical step is to provide an easy way to connect their smartphone to their car. This way services and content from the mobile can be fully integrated with the in-car speakers, displays and control systems.”

Via Engadget & Information Week

audi dashboard Nokia Joins Hands With European Auto Market For Mobile Apps In Vehicles

Leave a Reply