Can we really stop those multitudes of marching microbes and the flu? Well, with fears of pandemic Swine flu looming large answer seems no. But going by Sharp’s latest ad campaign ‘Bacteria’, their high density Plasmacluster ion generator air purifier seems rise to the challenge of stopping the lethal march of microbes.

This colourful print campaign showing multitudes of bacteria marching has been created by M&C Saatchi, Hong Kong. Kudos to art director Takho Lau for creating such an amazing colourful visual and making bacteria almost come alive as any other endearing animation characters. The march into animal nostril is symbolic of the spread of disease.

Though the campaign is titled Bacteria, the flu story has more to do with viruses, allergens. But the timing of the launch of the campaign and air purifier itself is excellent. The world indeed is agonizing on how to stop the march of virus which is spreading across the globe. Every little hope work during such times and science makes it convincing.

Last one word for these lovely bacteria; well they are the best natural defense mechanism of our bodies. They are indeed smarter and stronger than us!

Via Street Anatomy/Science blogs