Tag Archives : AdMob

With the portfolio of business ventures that Google has its not a brainer to know that it is minting money on daily basis. But the figures will always startle us.  Last Year, it had acquired mobile ad network AdMob for a $750 million and recently revealed that its mobile ads business is worth $1 billion now. This is definitely an impressive pay off [...]

As the world of the Internet comes closer and closer to the smartphones market, the concept of online advertising hasn’t been far behind. In fact, advertising is the key to the success of the web on mobile devices and some of the biggest names in the technology realm, Google and Apple Inc. have already got their own advertising networks in the form [...]

The U.S Federal Trade Commission (FTC) has finally given its approval to Google for the highly anticipated $750-million acquisition of mobile advertising firm AdMob, since the FTC was requested by consumer advocacy to revoke and block the deal. The FTC has stated that, even though the entire acquisition deal of AdMob by Google seemed to create a lot [...]

As per reports, Apple Inc., a name that has been in the spotlight since the introduction of the Apple iPad is expected to unveils its plans for the mobile advertisement platform and the announcement is expected to be made at the iPhone developer event on Thursday. This possible announcement would prove beneficial for both Apple and the Internet search [...]

Apple Inc will soon be launching the iPhone OS 4.0. There is more in store to all the Apple fans as they are to launch iAd mobile advertising platform as well. Apple has acquired Quattro Wireless this January and Google had acquired AdMob. However, Google is a step behind its competitor, as its acquisition is still pending and requires regulatory approval. Given [...]

After acquiring AdMob for $750 million, and running on the LaLa acquisition recently, rumor mills are spinning the news about Google acquiring Yelp for as much as $500 million. Looks like Google is riding high on copious shopping spree. However, the final settlement seems a long distance from now as nothing much has been done yet except for having [...]

The leading advertising optimizer company, Teracent has been acquired by Google Inc. in a move that clearly states Google’s intention to become the dominator in the field of online display advertising and create a revolution as it had done with its search engine couple of years ago. The acquisition deal between Google and Teracent is expected [...]

Two months ago, Google CEO, Eric Shmidt said in an interview that the worst of the recession was over and that Google would come back to buy companies as before. Yesterday this statement was confirmed. The Mountain View giant announced it will buy AdMob, a company specializing in the sale of ads on mobile platforms, including iPhone and Android. Omar [...]