There have been many an anti-smoking campaigns but most of them usually focus on impact of tobacco on health and family. But the latest Tabaconomia, the online campaign of government of the State of Sao Paulo and Master Comunicacao, Brazil calculates how much money one spends on cigarettes and what it can buy. It is [...]

Social campaigns must shock people to wake them from stupor and force them to think about their action and even inactions. The Lung Association’s ‘Hole’ campaign will surely shock many a smokers and may give them a repelling reason to finally kick the butt for good. 
The above picture of a man with a hole in [...]

This public awareness campaign executed by EURO RSG FLAGSHIP for the THAI HEALTH PROMOTION FOUNDATION is a timely series of messages, especially in a country such as Thailand where the rate of tobacco smoking is very high.  Worldwide, second hand smoke is a major cause of children’s illness. However, 85 percent of adults who smoke [...]