Tag Archives : band-aid

Heal Your Wounds In Style With The All New Designer Band Aids From Cynthia Rowley

Heal Your Wounds In Style With The All New Designer Band Aids From Cynthia Rowley

For decades, whenever we suffer from a small scratch or bruise, the best way to heal it, has been to patch it up with a Band Aid. The trusty little medical aid band, that has been a friend to kids and adults alike has now been given a gorgeous transformation by the famous fashion designer, Cynthia Crowley, who has now turned these ordinary strips of [...]
Does Becoming Generic indicate Success of a Brand?

Does Becoming Generic indicate Success of a Brand?

We often forget that commonly used terms such as ‘Xerox’ or ‘Band-aid’ are not generic terms but are trademarked names. ‘Band-Aid’ was first invented, manufactured and sold by Johnson and Johnson way back in 1921 and it became highly popular house-hold name for medicated adhesives. Same is true about ‘Xerox’ which is essentially name [...]