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	<title>Trends Updates &#187; Cannes Lion PR award</title>
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		<title>WWF’S Earth Hour Campaign Bags Cannes PR Lion 2009 Award</title>
		<link>http://trendsupdates.com/wwf%e2%80%99s-earth-hour-campaign-bags-cannes-pr-lion-2009-award/</link>
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		<pubDate>Wed, 24 Jun 2009 04:46:37 +0000</pubDate>
		<dc:creator>Mariza</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Best Finds of the Day]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[awareness campaign]]></category>
		<category><![CDATA[Cannes Lion PR award]]></category>
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		<category><![CDATA[Earth Hour]]></category>
		<category><![CDATA[Global Warming]]></category>
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		<category><![CDATA[world wide campaign]]></category>

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		<description><![CDATA[March 28 is still fresh in everyone’s memory because of the best orchestrated Earth Hour Campaign. People and places all over the world switched off their lights for one hour to vote for the Earth and against global warming on that day. The response was overwhelming. No doubt this winning campaign has bagged Cannes PR [...]]]></description>
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