Posts Tagged ‘carbon emission’

‘Unfriend’ as Oxford University Press Word of the Year: marketing ploy, (social) media hype

Tuesday, November 17, 2009 23:09 By GSerrano

The word unfriend recently garnered the Oxford University Press’ Word of the Year recognition. Adrian Chen of Gawker realized that ‘the Word of the Year is a huge scam.’ He says that the past four winners are ‘all just hacky trend pieces from that year, in lexicographic form.’
To recall, the past four winners for Word [...]

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Climate Change Campaign by Friends of the Earth

Sunday, January 4, 2009 19:36 By Madhuri Katti

Friends of the Earth, Belgium have undertaken a big campaign demanding for strong climate laws. They are spreading a message asking everyone to sign-up petition at bigask.be and thus urging Belgium government to amend climate laws and reduce carbon emission.
The above print ad ‘Polar bear’ is a part of the same campaign. This is a [...]

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Coke’s Billboard at Times Square Goes Green

Friday, January 2, 2009 10:23 By Madhuri Katti

New Year resolution of Coke is to ‘green’ in more than one way. First of all the famous Coke billboard at Times Square is opting for ‘green’ energy. This will be followed the Coke’s new ‘green’ ad campaign which talks about recycling. They are planning to have awareness drives about recycling and controlling carbon emission [...]

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