The Office 2010 The Movie trailer is the most stylish promo from Microsoft and it is indeed extremely entertaining too. It is typical trailer of any suspense thriller where intelligence officers are in search of a hacker. But the tale of pursuit of this font hacker whose rogue fonts are affecting systems and people reveals [...]

Tanqueray Gin is being marketed first time globally with this innovative and interesting campaign by Wieden + Kennedy, Amsterdam. The tagline of the surreal campaign ‘Resist Simple’ reveals that this gin brand is exotic beyond simple taste. The ad spot makes it clear that right from from ingredients, taste to the people who prefer this [...]

Procter & Gamble, Singapore’s FAB laundry powder latest ad campaign has won Bronze Press award at Cannes International Advertising festival. It is an interesting campaign. The food and cloth have been blended together, emphasizing that there no need to be cautious while grabbing a bite. The tag line goes: “Makes stain look harmless”. 

It must be [...]