As far as marketing strategies are concerned, all three travel sites (Travelocity, Expedia, and Orbitz) are customized, personalized, user-friendly, and all contain promotional gimmicks. They are all presentable websites, physically appealing, and have interactive component for customization, and feedback mechanisms. All three also have customer support services. Apparently, these three websites aim to make themselves [...]
Quite stupendous but figures show that the number of Internet users in China is nearly equal to the population of the United States – somewhere in the area of 298 million. The figure is not really astounding if one sees it within the general scheme of things: the Chinese internet users total means that only [...]
The financial crisis that brought down economic confidence has spread to e-commerce. The worst time to feel the pinch is during the upcoming holidays when shoppers are expected not to buy as much as they used to. B2C (business-to-customer, as opposed to B2B or business-to-business) sites will have to revolutionize pricing and promotional perks such [...]