Sex appeal advertising has been loosely controlled, much to the disappointment of moralists. The issue is not so much the ethical dilemma it poses but rather the careful application, sensitivity, selectivity, and sense of responsibility that marketers should have. If sex appeal advertising is taken as an issue of communication rather than an ethical debate, [...]

Acting on a Taliban mandate, some 400 private schools in Pakistan’s northwest Swat Valley were closed down, ending the education of more than 40,000 students. The Swat Valley is yet another one among Taliban-controlled places where basic human rights are trampled upon.
The academe is a place where minds are wrought, reasoning skills are honed, and [...]

Ethics implies the application of morals. It deals with the concepts of right and wrong. Accepting morality, without ever evaluating it, is no longer just goodness or righteousness. It may just be blind faith and obedience. Here lies the pivotal role of critical thinking in the realm of ethics. Ethics without the element of critical [...]

A good leader worthy of loyal following is fundamentally honest. This translates to the corollary qualities of being truthful, ethical, and principled. There is no escaping the fact that the only way to gain people’s trust and confidence is for a leader to have integrity and character. People can only believe the leader that they [...]

Marketing strategy formulations consider the global marketplace in this day and age. The challenge of strictly implementing ethical practice in all its meaning and in full force proves to be tough for marketing strategy formulators. Marketers should creatively embrace the complex challenges of the international marketplace by rethinking their approach to marketing ethics (Carrigan and [...]