Tag Archives : film advertising

Warner Bros Strikes A Deal with Microsoft UK for Digital Campaign of Harry Potter and the Half Blood Prince

Warner Bros Strikes A Deal with Microsoft UK for Digital Campaign of Harry Potter and the Half Blood Prince

Well, this is not the first tie-ups of two giants. Warner Bros and Microsoft had previously agreed to promote Harry Potter and the Order of the Phoenix too. Now they are again all set to launch a massive digital campaign for the upcoming film Harry Potter and the Half Blood Prince. The campaign will run across on all sites of Microsoft including Xbox [...]
New Trends in Bollywood Film Advertising and Promotion

New Trends in Bollywood Film Advertising and Promotion

Here is a surprise entertaining package at the end of rather grim 2008. Who says only films can be entertaining? The antics and promotion gimmicks used by film stars to promote their flicks (as a part of film advertising and promotion) has become even more amusing and entertaining. Indian films are becoming well packaged entertainment. Bollywood actor [...]