Tag Archives : GAP

Neuroscientists explain the reaction to the GAP logo

Neuroscientists explain the reaction to the GAP logo

After the disastrous campaign for the GAP creation of its new logo, neuroscientists try to explain what happens to the human brain when exposed to advertising campaigns. The attempt to exchange logo of the retailer GAP U.S. doesn’t seem to have been well accepted by the digital community, sparking protests common in social networks. The fury was [...]
Ginza Loses Some of its Snazzy Fashion Houses

Ginza Loses Some of its Snazzy Fashion Houses

Hitherto Ginza has been known as the fashion capital of Tokyo. It’s also been regarded as the very best district in Tokyo for shopping, gossiping over meal or just being seen over the past few decades. However, Ginza will soon lose some of the most well-renowned designer names such as; Loius Vuitton and Gucci from Japan’s most fashionable street. [...]
Religious Shadow Falls on Best Buy and Gap’s Holiday Campaigns

Religious Shadow Falls on Best Buy and Gap’s Holiday Campaigns

Religions and religious bodies seem to be becoming all prevalent and omnipresent once again. It is unbelievable that Best Buy should get flak for greeting US Muslims Happy Eid on 27th Nov and Gap should inform AFA (American Family Association) about its holiday campaign. Times are changing but this religious fervor will only take us back to medieval [...]
GAP Brings Back 1969 Premium Denim Collection

GAP Brings Back 1969 Premium Denim Collection

It was during the late 1960s that the denim took a strange turn in the world of fashion. It was no longer a cloth that was used by the rugged and the tough guys who were into mining or construction work, but it came to be the preferred material for those who did the runways of Milan and Paris. Suddenly overnight, denim and jeans stopped being a hippy [...]