Tag Archives : Halls

Cadbury plc, the producer of the Dairy Milk brand has reported a 6 per cent increase in profits last year. The increase in the sales was due to the increase in the marketing investment in the Dairy Milk products. The marketing budget was increased from £97m last year to £584m, which is up 10.8% in respect to sales. Revenues hit the£5.4bn mark, [...]