Tag Archives : I am PC

Microsoft has launched Windows 7 with much fanfare and is getting mixed and good reviews and it really seems that new OS version is better than the old but unfortunately one cannot say the same about their ad campaigns. For some strange reason Microsoft is sticking to old lines of ‘I am PC’ or ‘My PC’. This good old counter campaign against [...]

Microsoft’s next series of ‘I am a PC’ ads are going to feature users and their own video messages! This I must say is an intelligent advertising and marketing strategy. After featuring people like Jerry Seinfield and celebrities including Bill Gates himself in the series, the Microsoft has shifted limelight to end users. They are enlisting videos [...]