Best and popular music is usually launched in elite circles in clubs or trendy music stores and ends up being played out in the streets and its true success lies in making people sing and dance. But Oasis decided to re-invent the music launch itself. The songs of the album “Dig Out Your Soul” were [...]

MTV Networks International’s global climate change campaign was launched in typical MTV style. Switch is a new internet based campaign of MTV. As always it targets net savvy educated urban people.
MTV network always applies intellect and wit to draw attention to most serious issues. Here message board in the hands of sinking man says a [...]