Tag Archives : market competition

Technorati is known as a blog-ranking online machinery. It is what is known best as – a surveyor of the entire forest, noticing which of the trees are the most stalwart. ‘CEO Richard Jalichandra has done an impressive job building a vertical content network and advertising network.’ Traffic is said to be around 3 million unique hits a month. However, [...]

In its first few years, Starbucks found itself in a competitive environment that was not too stiff. The market was largely composed of small-scale coffee chains that were basically regionally-based and not as widely-distributed across the continent as Starbucks has been. There were also thousands of independent specialty-coffee shops that also served [...]

Competitive intelligence, also called competitor analysis, is a process where information is collected, studied, evaluated, and eventually used for purposes of modern-day marketing planning for a product, service, or company. It is a vital component of marketing planning that is meant to determine the risks and opportunities in marketing. By knowing [...]

In a new agreement, giant pharmaceutical multinationals GlaxoSmithKline Plc and Pfizer Inc., the two leading developers of AIDS drugs, set up a joint company to develop drugs against HIV. This new company will hold nearly a fifth of the market for treatments against the virus. Glaxo will initially have an 85 percent stake in the joint venture. Pfizer [...]

Forbes magazine came out with a list of 10 people whose businesses are prospering in spite of recession. Experts have judged their success, saying, “Lean staffs, a passion for their products and obsession with quality give them a layer of insulation that bigger outfits don’t have.” These qualities are not unique in a time of crisis, making [...]