Tag Archives : Marketing Spending

P&G to Increase Marketing Spends, Boost Sales and Ward off Value Brands

P&G to Increase Marketing Spends, Boost Sales and Ward off Value Brands

Procter & Gamble has been facing some serious competition against the vale brands and private brands that has been eating into their market share over the past couple of months. To lure the customers back to the brand, especially in the detergent section, P&G plans to invest on the marketing in order to reap the benefits in the long run. The [...]