Tag Archives : Mattel
Puppy Tweets: A Dog that Tweets!
If you want to take your Twittering habits to the extreme, you have the option of forcing your dog to wear this Twitter belt as well. Open a Twitter account for your dog, and make it wear this belt, and every physical movement of the dog would be tweeted on the Twitter.
It is a new toy by Mattel and is called Puppy Tweets. It is a dog’s collar and [...]
Filed in: Business, Internet and New Media
Business as Usual after Product Safety Lapses
Both the Mattel and Tylenol product safety issues were handled with strategic crisis management. Mattel and Johnson & Johnson went through three simultaneous crucial phases of recalling products from store shelves and destroying them, stemming the technological failure that occurred, and cleaning up the company image through various communication [...]
Filed in: Critic, Society & Culture
Life-Size Barbie Dolls Strut Their Stuff On New York Ramps
It was an unlikely theme for a collection showcased at the prestigious semi-annual Fashion Week held recently in New York. After all, what was Barbie doing there? Haven’t the older girls dumped Barbie for more edgy dolls such as MGA Entertainment’s Bratz range or for video games and electronic toys?
But Mattel, the world’s largest toy [...]
