Both the Mattel and Tylenol product safety issues were handled with strategic crisis management. Mattel and Johnson & Johnson went through three simultaneous crucial phases of recalling products from store shelves and destroying them, stemming the technological failure that occurred, and cleaning up the company image through various communication methods.
Johnson & Johnson recalled and destroyed [...]

It was an unlikely theme for a collection showcased at the prestigious semi-annual Fashion Week held recently in New York. After all, what was Barbie doing there? Haven’t the older girls dumped Barbie for more edgy dolls such as MGA Entertainment’s Bratz range or for video games and electronic toys?
But Mattel, the world’s largest toy [...]