Tag Archives : mobile advertisement

Female iPhone Users Don’t Care Much about Mobile Marketing

Female iPhone Users Don’t Care Much about Mobile Marketing

According to the mobile marketing firm, Brand in Hand which handles global clients like P&G, General Mills, American Express and other big global players, is of the opinion that females who use smartphones likes iPhones are more likely to overlook mobile advertising. Over the 60 trial campaigns that have been analyzed, it was seen that female iPhone [...]