Tag Archives : Mobile Marketing

One of the biggest wireless carriers in the U.S, AT&T with its directory and publishing operations division, AT&T Advertising Solutions has now announced the launch of a new remarkable location based marketing service called, ShopAlerts, where in AT&T will now be sending special offers and discounts from of the leading brands and stores [...]

With the portfolio of business ventures that Google has its not a brainer to know that it is minting money on daily basis. But the figures will always startle us.  Last Year, it had acquired mobile ad network AdMob for a $750 million and recently revealed that its mobile ads business is worth $1 billion now. This is definitely an impressive pay off [...]

According to the mobile marketing firm, Brand in Hand which handles global clients like P&G, General Mills, American Express and other big global players, is of the opinion that females who use smartphones likes iPhones are more likely to overlook mobile advertising. Over the 60 trial campaigns that have been analyzed, it was seen that female iPhone [...]