Tag Archives : Ogilvy & Mather

Who would have thought that one needs to be original to gulp down a bottle of vodka? Well, a new ad campaign that involves Twitter Co-founder Biz Stone, seems to say just that. If you are not original or if you are not interesting, you may not be worthy enough to try the amazing Stolichnaya Vodka, from Russia. The Stoli ads feature Biz Stone in a series [...]

Yahoo! Will spend up to $ 85 million in the second phase of an advertising campaign of $ 100 million that seeks to renew its connection to Internet and start growing again. The campaign will focus mainly on the wide variety of news websites and escalation for sports fans. The portal also bet on online video, in direct competition to Google. Since it [...]

Coke’s latest campaign is targeting US Hispanics in their ad campaign to be aired on TV, radio, mobile, digital, out-of-home and in print. Everywhere Coke will tell them to ‘Unleash your dreams’ toeing the original theme of the company which is ‘Open Happiness’. The campaign is designed by Ogilvy & Mather. It has tried to feel the pulse [...]

Ogilvy and Mather has become the first ad agency both in US and Europe to appoint an Asian ad man as its worldwide creative director. Tham Khai Meng from Singapore is being promoted from the post of regional creative director (Asia-Pacific) to the top position of this renowned agency at New York. This appointed has come as a surprise because previously [...]