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	<title>Trends Updates &#187; Oxford University Press</title>
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		<title>&#8216;Unfriend&#8217; as Oxford University Press Word of the Year: marketing ploy, (social) media hype</title>
		<link>http://trendsupdates.com/unfriend-as-oxford-university-press-word-of-the-year-marketing-ploy-social-media-hype/</link>
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		<pubDate>Wed, 18 Nov 2009 05:09:55 +0000</pubDate>
		<dc:creator>GSerrano</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Internet and New Media]]></category>
		<category><![CDATA[Adrian Chen]]></category>
		<category><![CDATA[carbon emission]]></category>
		<category><![CDATA[carbon footprint]]></category>
		<category><![CDATA[Carbon Neutral]]></category>
		<category><![CDATA[digital recording]]></category>
		<category><![CDATA[e-stalker]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[hypermiling]]></category>
		<category><![CDATA[lexicon]]></category>
		<category><![CDATA[locavore]]></category>
		<category><![CDATA[marketing ploy]]></category>
		<category><![CDATA[media hype]]></category>
		<category><![CDATA[modern verb form]]></category>
		<category><![CDATA[OUP]]></category>
		<category><![CDATA[Oxford University Press]]></category>
		<category><![CDATA[podcast]]></category>
		<category><![CDATA[radio program]]></category>
		<category><![CDATA[scam]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networking Sites]]></category>
		<category><![CDATA[Word of the Year]]></category>
		<category><![CDATA[‘unfriend’]]></category>

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		<description><![CDATA[The word unfriend recently garnered the Oxford University Press&#8217; Word of the Year recognition. Adrian Chen of Gawker realized that ‘the Word of the Year is a huge scam.’ He says that the past four winners are ‘all just hacky trend pieces from that year, in lexicographic form.’ To recall, the past four winners for [...]]]></description>
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