Tag Archives : paints

Brazilian Paint Brand has come up with innovative campaign to sell their paints. Instead of traditional advertising campaign they were seen distributing colored lamps in small paint bucket like packages. The idea is to make people paint up the rooms in different color lights and feel the effect of new colors. It is a creative guerilla campaign. But [...]

Here is a nice and innovative ‘Natural Colours’ campaign of Berger Paints. How does one advertise natural colours that too in an outdoor billboard campaign? The ad agency JWT Mumbai has designed a hoarding where a painter seems to be actually extending the blue colour of the sky on to his canvas. There can be no better way to depict how natural [...]