Tag Archives : Pepsi logo makeover

Will this make Pepsi ‘smile’ more?

Will this make Pepsi ‘smile’ more?

Pepsi’s logo has been tweaked again. It seems this is an attempt to be more smiley than before and take the brand to a new height. Some makeovers are good and they work. Logo defines consistency and credibility of a brand. Is it a wise move to change the brand logo? Pepsi always aspires to race ahead of Coca-cola. Both giants of soft drinks industry [...]