Tag Archives : pricing

Motorola has got its act together to fight Apple’s iPad and get a share of the growing tablet market. They have worked hard on the product development front and created the Xoom. The Motorola Xoom  has dual core processors, Nividia graphics, HD camcorder, 1GB Ram, front camera and 3G features that are upgradeable to 4G. They seem to be very confident [...]

A marketing effort that is undertaken without planning is directionless. It cannot, likewise, be reviewed and evaluated in terms of success or failure because there are no guideline and standards to measure it against. This lack of direction can be a waste of time, effort, and resources in the long run. Planning is important in marketing because it [...]