Tag Archives : Print Campaign

Photoshopping Poverty: pretty postcards from the edge

Photoshopping Poverty: pretty postcards from the edge

Three ads from the UNHCR, the UN Refugee Agency, and ACNUR send a message for and in behalf of the world’s refugees via visuals that are so heavily and beautifully photoshopped that one can no longer feel the ugliness of the raging social malaise upon which the public awareness campaign is based. The advertising campaign asks the question: Would [...]
Microsoft Windows 7 Print Campaign Sticks To Old Storylines

Microsoft Windows 7 Print Campaign Sticks To Old Storylines

Microsoft has launched Windows 7 with much fanfare and is getting mixed and good reviews and it really seems that new OS version is better than the old but unfortunately one cannot say the same about their ad campaigns. For some strange reason Microsoft is sticking to old lines of ‘I am PC’ or ‘My PC’. This good old counter campaign against [...]
War on Soda in New York

War on Soda in New York

In New York, there is a campaign war against soda and other sweetened drinks. The city’s health department has launched ‘a public-awareness campaign, which includes posters in the subway system and a multilingual Health Bulletin’ that began on the end of August and will run for three months. The new campaign asks New Yorkers if they’re “Pouring [...]
To Advertise in New, Old or Very Old Media?

To Advertise in New, Old or Very Old Media?

When all the talk of the new media and old media is raging everywhere, the biggest issues are faced by ad agencies themselves. Ad Agency Vier Fuer Texas has launched a promotional poster that seeks to take on this difference between new and old media in a world that is ruled by ad space and media buying and selling. The ad agency claims to develop and [...]