Tag Archives : publishers

Social media, in the last few years has surfaced as one of the strongest venues of advertising that has been taken advantage of, by nearly every commercial entity on the globe. Since the year 2005, when we witnessed the emergence of Facebook as an all new social networking service on the web, conventional users as well as publishers, advertisers, [...]

One of the foremost names in online security checks, NuCaptcha, is has now announced its intentions of bringing the world of online security and online advertising closer together with the launch of an all new self-serving platform for brand managers and publishers. With this new tool, NuCaptcha envisions to provide the publishers with additional [...]

Google unveiled on Wednesday a service that facilitates the sale of digital versions of newspapers and magazines for publishers and content producers. The launch comes one day after Apple announced a plan to the media subscriptions, sold through its App Store, which was met with controversy. Google said its new service, One Pass, allows publishers [...]

Independent bookstores account for nearly 10% of book sales but the onset of the digital revolution and the changing complexion of the publishing industry itself have put them under tremendous pressure to sustain their profitability. The first reaction is to take online route more seriously or to get on the social media or to add complementary products [...]

Hardly the year started and the network of blogs WordPress has already presented a challenge to its users: the company wants to see their blogs updated daily or weekly. To join the challenge, the user just add the tag “postaday2011″ or “postaweek2011″ in their publications. To enhance the publications, the service created a [...]

Most regular internet browsers for content may perhaps be au fait with ‘remnant advertising’ while many others may still be oblivious to this phenomenon. Hitherto, remnant advertising has been just able to place a number of ads on the site only to fill up unsold ad inventory. In order to ameliorate the system and turn remnant advertising [...]