Posted by MB on September 8, 2009 ·
Dettol on the Verge of Rs 1000 Crore Turnover
Dettol, the 76 year old brand of Reckitt Benckiser has been the epitome of hygiene amongst it customers for many years now. Not surprising enough, it has announced that the brand is on the verge to achieve Rs 1000 crore even before the year ends.
When its competitors like HUL (Lifebuoy and Lux) have been [...]