Posted by Rajeev
Saxena on January 6, 2011 ·
Just moments ago, after covering the plans and aspirations of AT&T in regards to 4G LTE (Long Term Evolution) network, we are back on the topic with the planned demonstration of the 4G LTE network by one of the biggest wireless carriers in the U.S, Verizon Wireless at the Consumer Electronics Show 2011 (CES 2011) in Las Vegas. Among other announcements, [...]
Posted by Mayuri on September 7, 2010 ·
Marketing and innovation at times simply turn into a gimmick. But some times products or packaging which is just meant to be a gimmick is well appreciated by the buying public and the gimmick soon turns into a trend. Drinking beer in itself is pretty boring. What you do with it makes it interesting. Tuned Pale Ale has come out with a beer that gives [...]
Posted by GSerrano on May 19, 2009 ·
The underlying marketing problem that Starbucks has lies in its failure to see that its marketing strategies do not necessarily meet its marketing objectives. It wanted to expand but failed to see that it has not necessarily been meeting the market. Market profile was shifting to characteristics that the brand was not originally marketed for. A high-end [...]
Posted by MB on May 13, 2009 ·
The retail industry has been bearing the brunt of the recession for a pretty long time like all the other major industry. However, with better results in the January and February after months of continuous poor results, the retailers were beginning to raise their hopes. Others in the industry were also heaving a sigh of relief. However, with the March [...]
Posted by MB on April 16, 2009 ·
Philip Stein, the luxury item and watch maker has plans to open a boutique in Cozumel, Mexico. The location is chosen due the possibility of a larger customer and tourist footage. The wealthy tourists are bound to indulge in shopping at a store like Philip Stein.
Retail therapy will be used to nail the customers’ experience. The idea is to calm the [...]
Posted by MB on April 15, 2009 ·
Although the Obama government is doing all it can to stabilize the economy, things are still not in great shape. Retail sales fell by 1.1 percent, which is an unexpected fall in last three months.
A huge drop has been witness in the auto industry as well. The brunt of the economic recession is still being borne by all, be it clothing store, appliance [...]
Posted by MB on March 18, 2009 ·
The Indian retail major Future Group announced that it has curtailed its retail space expansion plans by almost half as the markets bend down further under the burden of recession.
Kishore Biyani, CEO of Future Group, said that the plan was to add another 4 million square feet in the retail business. However, they have downsized the expansion plan [...]