Tag Archives : selling points

Mercedes-Benz New Campaign to Appeal to Reason

Mercedes-Benz New Campaign to Appeal to Reason

Mercedes-Benz USA is launching new campaign for its new 2010 E-Class model car which costs around $48,000. Well, it is difficult to sell cars during the times of recession, so Mercedes-Benz is investing some $75 million on a campaign which will project the new technology as the unique selling point. The new campaign will purely target the reason and [...]