Tag Archives : sensibility

Much of the problem posed by sex appeal advertising as a marketing communications strategy is that it serves a sector (male) at the expense of another sector (female). Because it is powerful and effective, marketers would do well to give consideration to the disadvantaged and offended sector. Marketers should never forget the primordial function of [...]

A new unusual disease emerged in one of the most developed countries of the world. In the light of candles, the sound of archaic typewriter distune the reality of Sweden. But there, hundreds of people were forced to live as they say in the past, away from all that means technology. They are called electro-sensitive. “It is a disease of modernity,” [...]