Baskin-Robbins is indeed going soft in big way. The biggest brand of hard ice cream did start targeting softy fans sometime back but now they are determined to do it more aggressively. They are rolling out new television campaign and show the world 31 ‘ways to deliver’ soft ice cream.
Baskin-Robbins is known for its 31 [...]

Sony Style stores holiday campaign created with hi-tech 3d max and real fluid software dynamics makes this television spot highly surreal. Chocolates, holidays and Sony products are weaved together excellently in this highly imaginative and artistic commercial.

The ad it seems shows chocolate pouring from the sky in typical urban locales and taking shape of larger [...]