With the launch of the Apple iPad tablet device, there came a torrent of applications that in most cases were simple upgrades to their predecessors for the Apple iPhone. However, since the introduction to the Apple iAd Mobile Advertising Platform, several companies have begun optimizing their services and portals to meet the iPad requirements and hence cash in on this all new advertising gold mine. With this all new initiative, Apple Inc. has decided to provide the developers with 60% of the revenue and the users will be able to keep working on the applications, while the ads are displayed, thus making it a win situation for both the users and the developer alike. So, here is the list of the ten most suitable applications for iPad, that have been optimized for the iAd platform:

- Sybase, which is well known for its mobile device enterprise management software, Afaria, is now in the process of optimizing its service so as to cater both the Apple iPad and the Google Android devices. With the help of this unique software, administrators are provided with tools to manage mobile phones in an enterprise and thus can handle multiple tasks such as resetting passwords, managing applications, configuring a device and deactivating a device remotely in case of theft or the device is lost. To ensure the activation of this service, an enterprise would first have to register with Apple Inc., that in turn will provide the company with a certificate to digitally sign the application, thereby allowing the application to be run on iPad.

- Glam Media, a world renowned women specific online community has also ensured that its readers can access the website’s service on the Apple iPad, with the launch of an all new iPad application called GlamMobile Publisher Platform for iPad & Mobile Devices. This all new service will enable the advertisers to expand their reach to the women audience, especially via mobile devices such as the iPad. Glam Media is currently in the process of providing essential and crucial support to its 1,500 publishers in an effort to the help them optimize their online portals and services for the mobile advertising platforms. The advertisement displayed on GlamMobile will be Flash free and will feature content converted especially for Apple iPad and other mobile devices.

- Discovery Communications has also announced the launch of their all new mobile application for the Apple iPad, called MythBusters App. Discovery is long known as a nonfiction media company and its latest app will bring the popular Emmy nominate series to the mobile platform. The all new app has been especially modified for the iPad and thus would deliver the users with enhanced video experience and an interesting gaming environment, taking complete advantage of the device’s large ten inch screen and the multi touch user interface. Furthermore, the MythBuster Application is so heavily social networking intensive, as it integrates two of the most renowned social networks, Facebook and Twitter.

- Another highly useful iPad application, that is a must for cuisine enthusiasts is the ZAGAT TO GO for iPad. This interesting app has been launched by the popular restaurant guide publisher, Zagat and developed in collaboration with Handmark. Zagat has already made its way into the mobile platform, with the release of similar applications for other mobile devices and with the ZAGAT TO GO, the company aims at providing the users with comprehensive restaurant ratings and reviews, so as to help users make an informed decision for their dining events. This unique app carries a price tag of $9.99 for the first time users and for those who have been a previous subscriber of the service on iPhone and iPod Touch will receive a free upgrade for the Apple iPad.

- Nextrials, a name famous for its clinical research software and services has now announced that, its Prism electronic data capture (EDC) and clinical trial data management platform will now be compatible with the Apple iPad, thus greatly extending the reach of the software. The compatibility of the software with the iPad will therefore ensure that, the physicians and researchers are able to access valuable data in real time in graphical form. Nextrials has been working extensively to further simplify the data access for medical professionals, where the access of such data in real time makes the difference between life and death.

- One of the foremost names in mobile advertising services, AdMarvel, in conjunction with PointRoll has announced the launch of its mobile advertising platform for the iPad. The company aims at making the most of iPad popularity by monetizing ad revenue, by enabling developers, publishers and carriers to manage and track advertising from any ad network. the purpose of the all new mobile advertising platform is two fold, as firstly it will benefit the developers and publishers as they will now be able to manage and integrate their projects so as to generate more ad revenue. Secondly, the marketers and ad networks will have more visibility on the iPad advertising platform and thus would lead to greater revenues.

- A premier cloud based content management service, Box.net has announced the launch of their all new application for the Apple iPad, that would enable the users to access their files and folders stored in Cloud Storage more easily. The users will be able to access their content stored in Box.net online storage service and will also be able to navigate through personal and shared files via their iPads. Furthermore, the iPad will also enable users to view their documents and media files, as well as share files and folders with others. Box.net is already available on the iPhone and is considered to be one of the foremost cloud storage services, available on the mobile platforms. The user interface of the Box.net on iPad will feature two panels, where in one pane will be the navigation panel, that will display all the files and folders and the other pane will show a preview of the documents selected by the users.

- The publisher of the incredibly famous magazines, Time and People, Time Inc. has now launched an all new subscriber service for the Apple iPad, that would be in effect from the month of June this year. This all new digital edition of the popular magazines will be available for all iPad users with a price tag of $4.99. Time Inc. will be adding the magazines to the Apple App Store at the rate of one title per month and first titles to be introduced are People and Entertainment Weekly.

- Another business related iPad application that is sure to prove very helpful to traders is the E*TRADE Mobile Pro, that will enable the users to gain direct access to their brokerage and bank accounts and will also be able to tap into real time market news and information. This all new application has been introduced by E*TRADE FINANCIAL Corp. and the app will feature the same level of security, trading and cash management features as available on the conventional online E*TRADE portal. Users will be able to get a real time update on stock and options quotes and will also be able to use their iPads to trade stocks during regular market and extended hours sessions. The application will also provide live CNBC TV and will provide secured environment for the user to make transactions online via their Apple iPad.

- Apple Inc. realizing the potential of the iPad tablet device has jumped into the mobile advertising platform, with the launch of its very own iAd Mobile Advertising Platform. This all new venue will enable the developers and publishers to take advantage of the HTML5 web standard and the platform is open to all advertising agencies and developers who wish to participate in this program. Since the acquisition of Quattro Wireless by Apple, there had been intense speculations in regards to an all new mobile advertising venue from Apple Inc.
The mobile advertising domain is believed to be one of the most lucrative fields for advertisers, publishers and developers alike and since Google has already monopolized the online adverting platform, a fierce competition between Google and Apple Inc. is sure to ignite, now that the search behemoth has to face off an opponent, that is renowned as the maker of some of the most popular and sought after gadgets in the world. The above mentioned applications are just the tip of the iceberg, to what will become a revolution in mobile advertising. So, stay tuned for more such companies and other news that would prove extremely useful for the users as well as the publishers.