‘Advertising’ News

CAF Italy: Connecting Abused Children to the Joys of Childhood

Thursday, November 19, 2009 0:53 By Madhuri Katti

Most people cherish good memories of childhood and it is best phase in one’s life when mind is full of wonder. But realities are different for some troubled families where the children are ill treated and abused. Childhood is simply denied to these children and they grow up as individuals with deep scars. CAF onlus [...]

Toshiba Creates Cool New Space Chair Ad Campaign

Tuesday, November 17, 2009 0:05 By Jaiyant Cavale

If watching TV on the armchair disregarding your doc’s advices about sedentary lifestyles were not enough, Toshiba has created the Space Chair ad campaign in which it sent a chair, rather an armchair to the space and back in order to promote its latest TV and Laptop models.
Both Laptops and TVs are used from the [...]

Kellogg’s cereal H1N1 ‘Immunity’ claim: misleading advertisement cashing in on the pandemic paranoia of swine flu?

Monday, November 16, 2009 13:58 By GSerrano

Blame it on the propagandized paranoia over the supposedly pandemic level of Influenza A (H1N1), otherwise known as swine flu. Parents’ fears may be sending them to the grocery store to stock on Kellogg’s Cocoa Krispies that boasts in its advertising such immunity-boosting powers of its cereal product.
It seems that some companies are cashing in [...]

Get them off the human trafficking bus

Monday, November 16, 2009 0:48 By GSerrano

From McCann Kenya comes a visually-compelling and direct message to stop human trafficking, especially of children. The public awareness campaign through transit ads serve to spread the message quickly, and with a visual connect that is readily comprehensible, action-inducing, agitating, and graphic as any visual communication should be.
The transit ad campaign is the brainchild of [...]

Nikon Launches Twitter Campaign

Friday, November 13, 2009 14:06 By Madhuri Katti

Nikon has launched an innovative twitter campaign to promote Nikon D5000 by asking users to upload their videos for Nikon Film Festival contest ‘A day through your lens’ under. The campaign was kick started by Aston Kutcher by simply tweeting and posting link to his short video shot during his recent visit to Africa with [...]

Berlin Wall Fall Inspired Advertising Campaigns

Wednesday, November 11, 2009 19:15 By Madhuri Katti

History is for remembering, learning lessons and celebrating rare triumphant moments. Fall of Berlin Wall was one such historic happening which people all over the globe remember and celebrate. The 20th anniversary of the fall of the Berlin Wall has inspired many advertising campaigns. Microsoft Windows has hit the nail with its “Break Down the [...]

Revving it up: Sexy Georgia Jagger becomes the latest face of Versace!

Tuesday, November 10, 2009 6:58 By Neo

When you are the daughter of a celebrity couple, then limelight follows you wherever you go and if you happen to be a 17-year old hottie like Georgia Jagger, then it is only obvious that ad firms would just line up behind you hoping you would sign the dotted line. Well, Georgia just did and [...]

Google acquires AdMob

Tuesday, November 10, 2009 6:39 By NARUTO

Two months ago, Google CEO, Eric Shmidt said in an interview that the worst of the recession was over and that Google would come back to buy companies as before. Yesterday this statement was confirmed.
The Mountain View giant announced it will buy AdMob, a company specializing in the sale of ads on mobile platforms, including [...]

Nokia and Rihanna Sign Music Partnership Deal

Sunday, November 8, 2009 15:53 By Madhuri Katti

Nokia wants to promote its new X6 phone and new music content sharing features and Rihanna is ready to launch her new R rated album. So it is a partnership deal between Nokia, Rihanna and Universal Music Group International. Rihanna music will go across to her fans on the new Nokia X6 phone which has [...]

Google Commerce Search is here to help retailers

Thursday, November 5, 2009 19:07 By NARUTO

Google launched today a new product that will improve the search for a retail site. The company said that the Google Commerce Search will help consumers find the products they want (something that definitely interested retailers).
The system will allow a faster search process, more relevant and easier to use than those currently available at retail [...]


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