Social media is becoming an amazing tool for creating awareness and spreading messages. Nothing can be more viral than the Tweets one can spread across the globe through one’s mobile, networking site. Not only Twitter even Facebook and other social networking sites with its great number of applications can help spread the word.

Look at this campaign of Invisible Children to save child soldiers in Uganda. They just spread the message to spare $3 to bring home those tiny soldiers and got an over whelming response. All that one needs to do is have a website with YouTube film about the cause or any content regarding intention of the campaign uploaded and Tweet the site around or put it on Facebook. It is most cost effective way of spreading the word.

The current role of Twitter in post election protests in Iran shows that social media is not just a tool but almost a weapon of defiance and defense. It connects people within the troubled nation and also to the outside world. They just can’t block Tweets just like they cannot not block Swine Flu virus from spreading!

Kudos to the new social connectedness – it is no longer a divided world, it is one world!

Via Osocio