One of the leading social networking applications developers, Zynga’s CEO, Mark Pincus speaking at the Inside Social Apps conference gave some provided the most cherished social network in the world, Facebook, with some valuable advice. Mr. Pincus stated that, Facebook should really take a good look into its future and as the company has real potential for growth and expansion, it could in fact give more attention to communications infrastructure such as Facebook Connect to maintain its name and fame on social platform.
Zynga is known to be the foremost application developer for Facebook and the company has been made immensely famous with various social games including, Mafia Wars, Special Force, FarmVille etc. During his speech at the conference, Mr. Pincus put forth his vision of the app economy as being a major factor and contributor to the global financial infrastructure. The trends of social network applications have become one of the most lucrative verticals of online revenue generation and it is widely believed that, such apps could one day even replace cumbersome websites and to accomplish this goal as well as to come to the threshold now created by apps, Mr. Pincus states that, Facebook has a maximum of a year and a half to make certain choices.
According to Mark Pincus,
“It would bother me if (something as innovative as the location-based Twitter game) Foursquare is not built on the Facebook platform. An analogy is Windows. If it had not been the home of Excel or the web browser, then it would not have grown into Microsoft’s cash cow.”
